Lee Min Ho was selected as the new model of Jeju Airlines.
Jeju Airlines is to raise brand awareness and Lee Min Ho who is popular in Asia will be helpful in their expansion of the Asian market.
Jeju Airlines expansion strategy for the Asian Market is Lee Min Ho who has many fans in the major hub of Jeju Air China, as well as Japan, Thailand, Philippines and Hong Kong which will be their Asia's main target consumer.
Idol group Big Bang was previously appointed as the model of Jeju Air.
Lee Min Ho will be in their aircraft print and audiovisual advertisement in this year.
Lee Min Ho is the actor in dramas 'Boys Over Flowers' ' Heirs ', and has risen to stardom with millions of people watching the Chinese special programs of CCTV "Spring Festival gala" last week.
Photo: credit Jeju Air
Credit: http://m.news.naver.com/
Credit: http://m.news.naver.com/
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