Ministry of Culture, Sports, and Tourism recently sponsored a new campaign in order to overcome the economic stagnation caused by the Middle Eastern Respiratory Syndrome (MERS), and Lee Min Ho has been selected as the lead model of the campaign.
Lee Min Ho is one of the most leading Korean actors not only in Korea, but also in China and many South Eastern regions, and the campaign video is going to show Lee Min Ho introducing many different districts of Seoul and their famous tourist attractions.
The places that Lee Min Ho introduces include Cheonggyecheon, Seochon, Samchungdong, and many other historically or culturally significant places. Lee Min Ho participated in the entire filming with overflowing energy even though the weather was steaming all day. He showed particularly great passion for introducing the beauty of Seoul, and all of the staffs were deeply impressed by Lee Min Ho’s fabulous professionalism.
The campaign video features the theme of ‘Korea. Let your Story Begin,’ and director Park Myung Chun, who had directed a great number of famous TV commercials, has directed the entire production of the campaign.
A representative of Lee Min Ho’s management agency said, “It was a very meaningful project for Lee Min Ho, and we sincerely hope that this video would help the Korean economy breaking through the stagnation.”
The campaign video will be played on America’s CNN, China’s CCTV, and TV channels and Internet websites of many different countries all across the world.
Meanwhile, Lee Min Ho is going to continue participating in many different campaigns that will promote Korean culture and tourism.
Info. via article source >>>http://m.starn.hankyung.com/global/en/news/index.html…
Photo credit: rightful owners
Photo credit: rightful owners
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